Cult Classics, Reborn: Iconic Lipstick Shades Are Back

CULT SHADES ARE BACK - REFORMULATED

If you've ever DM'd us asking when a particular Mattetastic shade was coming back. If you've ever rationed the last centimetre of a Devine Goddess bullet because you couldn't bear to lose it. If you've ever scrolled marketplace listings looking for a discontinued NPC lipstick at three times the original price — this one's for you.

The cult classics are back. Colour Cult Crème Lipstick brings Napoleon Perdis’ most-loved heritage shades home in an upgraded formula, plus two brand-new additions. Same beloved colours. Smarter wear. More comfort. No compromise.

WHY THESE SHADES EARNED CULT STATUS IN THE FIRST PLACE

There's a reason “Cult Classic” isn't marketing hyperbole when we say it. The shades in this lineup didn't earn that title in a campaign meeting — they earned it in real life, on real Australian women, over more than a decade.

These are the lipsticks that sold out fastest, got passed between friends, and made it into wedding-day kits and first-day-of-work makeup bags.

Mattetastic Grace alone has been the most-requested shade in the entire NPC archive — a runaway favourite year after year, season after season. Dévine Goddess shades have built devoted followings around individual numbers. Soul-Matte 101 became a go-to for women who wanted depth without drama.

What makes a lipstick achieve cult status? Three things:

It flatters across skin tones. Cult shades don't work on one woman in a campaign — they work on dozens of different women in real light, real climates, real lives.

It's versatile across occasions. A true cult shade can go from school run to dinner reservation without changing your face.

It feels like you. That's the harder one. The best lipstick doesn't transform you into someone else; it makes you look exactly like the version of yourself you wanted to be that morning.

That's the bar these shades have cleared.

THE NEW COLOURCULT CRÈME FORMULA (WHAT'S DIFFERENT)

Same iconic shades. Smarter formula.

The original Mattetastic and Dévine Goddess ranges were beloved — but lipstick formulation has come a long way. The new Colour Cult Crème keeps everything you loved about the originals and upgrades everything you didn't.

What's new under the bullet:

Vitamin E for antioxidant protection and barrier support. Your lips work hard — they deserve to be looked after by the colour that's sitting on them all day.

Hyaluronic Acid for continuous hydration. The thing that made vintage matte formulas drying? Gone. The new formula holds onto moisture so the colour stays comfortable from breakfast through last drinks.

Tsubaki Oil for nourishment and suppleness. A long-revered Japanese skincare ingredient, Tsubaki softens lips while the colour does its work.

The result is a crème finish — more pigmented than a balm, more comfortable than a true matte, with the long-wearing performance that made the originals legendary in the first place.

THE SHADE MAP: ALL OUR CULT CLASSICS

Here's how the lineup breaks down. If you have a favourite from the old range, you'll find it here under its new number.

The Dévine Goddess Set

The expressive end of the lineup. Devine Goddess shades have always been about showing up - pigment-rich, occasion-ready, a little more dramatic than the everyday. The shades in this group lean into mood: a Devine Goddess lip is the one you reach
for when the day calls for a moment.

•        203 — Dévine Goddess SMP [soft muted pink]

•        208 — Dévine Goddess Electra [neutral cool pink]

•        209 — Dévine Goddess Hera [warm rose pink]

•        212 — Dévine Goddess Olympia [berry pink]

•        222 — Dévine Goddess Harmonia [bright warm rose]

•        223 — Dévine Goddess Calypso [bold fuchsia pink]

The Mattetastic Set

The everyday workhorses. Mattetastic shades earned their cult following the way the best lipsticks always do — by being the one you reach for without thinking.

These are the wearable, flattering, “looks-good-with-anything” shades. If you only own one Colour Cult Crème, it's likely from this set.

•        218 — Mattetastic Grace [mauve pink] — the most-requested shade in the entire NPC archive

•        219 — Mattetastic Sophia [warm muted terracotta rose]

•        220 — Mattetastic Lauren [warm muted terracotta]

•        221 — Mattetastic Ava [rosy pink]

The Soul-Matte Set

The deeper, more grown-up end of the matte lineup. Soul-Matte shades brought richness and dimension without crossing into “trying too hard” territory - perfect for evenings, autumn light, or anyone who likes their lipstick with a bit of soul.

•        205 — Soul-Matte 101 [muted warm rose]

HOW TO FIND YOUR SHADE

If you're new to Colour Cult, three quick rules of thumb:

Start with what flatters your everyday. A great lipstick should look right with bare skin, not just full makeup. Hold the bullet up to your wrist or jawline in natural light — if it looks harmonious, it'll look right on your lips.

Match to your routine, not the trend. A bold Devine Goddess only earns its place in your bag if you'll actually wear it. If your everyday is school runs and work meetings, start with a Mattetastic shade and build from there.

Pair with the right liner. Every Colour Cult Crème has a recommended matching shade in the Colour Cult Lip Liner range — and pairing the two is the single biggest thing you can do to make any of these shades last from morning to night.

How to Make Lipstick Last All Day 

There's nothing worse than applying the perfect lip colour only to have it disappear after your morning coffee. Here's how to make your lipstick go the distance: 

Step 1: Prep Your Canvas 

Exfoliate your lips gently with a sugar scrub or soft toothbrush to remove dead skin. Follow with a lightweight lip balm and let it absorb for a few minutes. Blot away excess before applying colour hydrated lips hold colour better, but too much moisture prevents lipstick from adhering. 

Step 2: Create a Base 

Apply a small amount of foundation or concealer to your lips. This neutralises your natural lip colour and creates an even base that helps your lipstick's true shade shine through and last longer. 

Step 3: Line and Fill 

Use a lip liner that matches your lipstick shade (or your natural lip colour) to: 

• Define your lip shape 
• Prevent feathering and bleeding 
• Create a "colour block" that holds your lipstick in place 
  

Pro Tip: Fill in your entire lip with lip liner before applying lipstick. This creates a long-lasting base layer. 

Step 4: Apply Lipstick Strategically 

Apply your first layer of lipstick with a lip brush for precision and even coverage. Blot with a tissue, then apply a second layer. This layering technique builds colour that lasts. 

Step 5: Set and Seal 

For maximum staying power: 

• Dust a tiny amount of translucent powder over a single-ply tissue placed against your lips 
• Or skip powder and seal with a long-wear lip gloss for added shine and protection 

WELCOME BACK, CULT CLASSICS

These shades have earned their place on your bathroom shelves the hard way - by being chosen, repurchased, and recommended for years. Now they're back in the formula they always deserved.

Whether you're returning to a long-lost favourite or finding your first cult shade, Colour Cult Crème Lipstick is your invitation back into colour that lives a little longer, feels a little better, and looks a lot like you.

Shop the full Colour Cult Crème range now — and rediscover why these shades earned cult status to begin with.